Passively Purifies and Enhances Water On-The-Go, Ensuring Clean Water Anywhere
Wilton, CT (October 11, 2016) – Bloc Enterprises, LLC – a specialized distribution company with a focus on innovative consumer healthcare products – is changing the way the world enjoys drinking water with the launch of their PuriBloc GoPureTM pod – the first portable and continuous water enhancement device featuring PuriBloc water quality improvement technology. Pre-orders of the pod will be available on Fundable beginning October 11, 2016.
Convenient, reusable, and designed for dropping in any water bottle, hydration pack, pet drinking bowl, coffee maker or small water container up to three liters, the GoPure pod introduces a revolutionary and natural water purification process that constantly cleans and enhances potable tap water for peace of mind and taste satisfaction everywhere you go.
At the heart of the GoPure pod is PuriBloc – an advanced, highly porous ceramic that not only adsorbs many soluble and particulate chemical impurities, but also balances pH levels to re-mineralize and alkalize the water. As the pod continuously completes these actions, the drinking water returns back to a more natural state, just like nature intended it to be – cleaner and great tasting.
“Consumers around the globe spend billions of dollars each year on water in disposable bottles because they don’t trust the quality of water supplies, or they don’t like the bad taste of tap water,” says Bloc Enterprises CEO Kent Atherton. “The GoPure pod is a simple, reusable device that not only facilitates water enhancement everywhere you go, but also provides an environmentally friendly alternative to help reduce the enormous burden on our planet from discarded plastic water bottles.”
One reusable GoPure pod lasts up to six months and can treat up to 264 gallons of water. That’s over 2,000 single-use plastic water bottles one individual can keep out of landfills and the ocean. The outer polypropylene capsule of the GoPure pod can be recycled at the end of its lifespan.
“It’s easy to understand the public concern regarding water quality and its taste. Not only are disturbing amounts of pharmaceuticals found in the nation’s water supplies; but pesticides and herbicides from farming use, contaminants from fracking, industrial wastes and even rocket fuel can also be found,” says PuriBloc advisor Professor Ronald Russell, M.A., Ph.D. “Much of the tap water in the United States is susceptible to these types of pollution, but unfortunately the municipal water treatment processes in place cannot always do enough. Our mission with the GoPure pod is to give the world peace of mind that the water they’re drinking is healthy, clean and better tasting.”
Bloc Enterprises also recognizes that healthy hydration and good nutrition is essential for pet care. The PuriBloc GoPure PetTM – a portable, dome-like structure housing the GoPure pod made specifically for pet drinking bowls – will also be introduced through the Fundable campaign.
“The most important thing you can do to keep your dog or cat healthy is to have them drink plenty of fresh, clean water,” says Earth Animal DVM and founder Robert Goldstein, who specializes in animal nutrition. “GoPure Pet is the first product we’ve seen that enhances water from any tap water source and keeps it cleaner and great tasting throughout the day. The peace of mind that comes with knowing you’re enhancing this most essential ingredient for your pet’s health is invaluable.”
Consumers will be able to pre-order the GoPure pod on Fundable.com in three different tiers:
- The Starter Kit: $30 for two PuriBloc GoPureTM pods ($50 value)
- Man’s Best Friend: $60 for one PuriBloc GoPureTM pod, one PuriBloc GoPureTM Pet and a limited-edition GoPure-branded glass water bottle ($85 value)
- The Family Pack: $100 for four PuriBloc GoPureTM pods and two limited-edition GoPure-branded glass water bottles ($150 value)
The retail launch of the GoPure pod is set for late-November of this year and will sell for $24.95 per pod. GoPure Pet will be available for retail purchase in mid-December and will sell for $34.95.
About Bloc Enterprises, LLC
Bloc Enterprises, LLC is a specialized wholesale distribution company with exclusive distribution rights in the United States and United Kingdom for two remarkable new consumer healthcare products.
PuriBloc is the patented water enhancement technology inside the GoPureTM, a thumb-sized pod made from natural ingredients that removes chemical impurities, while improving the taste. Soluble impurities and the many other contaminants found in ordinary tap water are adsorbed, the water is re-mineralized and the pH is optimized for healthier water. PuriBloc keeps water tasting fresher for longer and is designed to work continuously in any water container such as pitcher, coffee maker, pet bowl or water bottle.
NicoBloc is a natural, drug-free fluid applied to the filter-end of a cigarette capable of blocking up to 99% of tar and nicotine without change in taste or loss of satisfaction. This patented method has proven success rates of over 50% in helping smokers quit after many years of clinical trials and global market testing. NicoBloc is made from 100% natural ingredients and is drug-free so there are no side effects from its use. These unique attributes make NicoBloc the only product of its kind.