POWERFUL FILTRATION

Achieve the Perfect Balance

When you drop the GOpure Pod into tap water, millions of microscopic pores go to work. The ceramic pod acts as a magnet to attract impurities while releasing valuable trace minerals.

NATURE'S FILTER

Positively Charged Material

This filtration power comes from an unlimited, renewable resource that has served as “nature’s filter” for 20 million years: diatomaceous earth. Because diatomaceous earth is a natural, positively charged material, it attracts and neutralizes contaminants present in the water.

Massive Purification Power

At the core of the GOpure Pod is advanced ceramic technology, which has a doubly porous structure by virtue of its 3D composition and design. This creates an enormous exposed filtering surface area, if unfurled would be equivalent in size to six football fields! Physical movement, convection currents and Brownian motion, keeps the water constantly passing through the core, so the Pod purifies continuously to preserve freshness & taste.

Each Pod can purify, protect and preserve up to 264 gallons of water, which is the equivalent of 2,000 refills of a standard size reusable water bottle or about six months of normal daily use.

A silver element within the GOpure Pod maintains the hygiene of the ceramic over the course of its usage and helps keep containers clean.

Simply drop the GOpure Pod into any water container — your water bottle, coffee maker, jug or pitcher — and forget it, there are no expensive filters to change and zero plastic waste!